CampaignAgent needed to solidify their brand purpose and position as market leader in the real estate tech category.
Sector — Real Estate
We helped create — Brand Positioning, Brand Platform, Strategy, Advertising, Animation
The Solution —
A strategic positioning of transformation. ‘I’m Sold’ is a brand platform that creates the feeling of being liberated within real estate.
The Solution —
A strategic positioning of transformation. ‘I’m Sold’ is a brand platform that creates the feeling of being liberated within real estate.
CampaignAgent Brand Film —
A feel-good animated film was at the centre of the brand’s launch to epitomise the uplift and confidence the platform gives users. It sets the tone in people’s minds that a positive change is here to stay within real estate.
Colour —
A vibrant, bold and sophisticated colour palette injects positivity and life into a what is traditionally a conservative service category.
Typography —
A clean and modern sans serif typeface is used to create clarity in communications.
