Gami Chicken is a fast moving Korean Australian franchise. We recognised that everybody needed to try it. So we built a brand platform to get them noticed and elevate their brand awareness.
Sector — Fast Moving Consumer Goods
We helped create — Brand Strategy, Brand Positioning, Communications, Advertising
The Solution —
The creative development and realisation of the Gami 'Unmissable Chicken' brand platform.
The Solution —
The creative development and realisation of the Gami 'Unmissable Chicken' brand platform.
Gami Brand Film —
An eye-popping feast to Australia’s hungry in the form of a visual music video was created to razzle dazzle, along with a K-pop inspired tune to leave ears quivering with lip jealousy.
Colour —
A bright and colourful K-pop inspired palette was used to heighten the senses and make the brand stand out.
Typography —
A fun and uncouth typeface adds flavour and brings the personality and cheekiness of our unmissable chicken to life.