Scholl is one of the most trusted and recognised brands, making orthotic and supportive footwear which is sold to a global market. We were tasked with re-positioning them as a leader on the brand pillars of trust, innovation and comfort.
Sector — Retail
We helped create — Brand Communications, Identity, Digital, Strategy, Photography, Print
The Solution —
Through the use of a revitalised colour palette of softened hues, we injected personality and vibrancy into the brand to create visual flair that brings international flavour and appeal, all while staying true to the iconic Scholl brandmark.
The Solution —
Through the use of a revitalised colour palette of softened hues, we injected personality and vibrancy into the brand to create visual flair that brings international flavour and appeal, all while staying true to the iconic Scholl brandmark.
Posters —
Posters were created to create brand awareness in-store and on the street. The shoes are the hero and through clever location, styling and lighting treatments the overall aesthetic appeals to a broader audience.